Modern Athlete Flatten The Curve Challenge

MA_FTC_620x400 Modern Athlete Flatten The Curve Challenge

We are now almost through the second week of the National Lockdown, and for many of us, it has been a time to connect, get to those DIY projects we have been putting off, and to do home workouts, all while keeping safe at home. But for some, it’s a time of enormous stress as the reality of no income for three weeks sinks in.

The Modern Athlete team has been watching the news and social media, and while we have been inspired by how people are coping, we are also worried about those less fortunate than ourselves, and the struggles they are facing. Closing down businesses and staying at home will #FlattenTheCurve, but for many, this is an economic disaster, so our team sat down to think of a way we could use our various platforms to do something to help others while we all fight the COVID-19 threat, and from this, the Modern Athlete Flatten The Curve Challenge was born!

This is a challenge that every person can be part of, and the main aim is to help those severely affected by the lockdown, so 60% of each entry will go to FoodForwardSA, which is proactively helping those in dire situations due to these uncertain times. 

Where is the rest of the money going? The remaining 40% will be used to cover operational costs such as bank charges, website management costs and time of employees to manage the platforms.

What Does This Mean?

We know that the power of community is what is going to get us through this challenging period, and so we are launching an online community where everyone can get involved just by doing something. This challenge is not bound by sport type, nor by distance, as we want everyone to be involved, so we are asking you to do 30 minutes a day of anything you like. You can go for a jog in the yard or on the treadmill, cycle on the indoor trainer, do a few lengths of the pool, or you can play with the kids, meditate if anxiety is high, do some yoga, or crank out some push-ups if that’s your groove. Anything is accepted, even the time it takes you to do the vacuuming, it’s up to you!

We want this to be as inclusive as possible and open to everyone, and we are aware that for many there are limits to what you can do while locked down at home, so this is your chance to do whatever you can while helping others!

How does it work?
In three easy steps:
1.) Register below, and use our payfast link for payment
2.) Download Strava, and use invite link shared to you to join the club
3.) Start logging activities for your chance to win!

Your Entry Fee Includes:

  • Access to the Modern Athlete Flatten the Curve Challenge club on Strava.
  • A discount voucher from Mr Price Sport to be used when the Lockdown is lifted.
  • A 35% discount voucher from SirenSong Spritzers.
  • Digital Finisher’s Certificate when you complete the Challenge.
  • Competitions and spot prizes along the way – details to be announced weekly! 
SponsorBanner_728x90-1 Modern Athlete Flatten The Curve Challenge

Modern Athlete Monthly Mag

Subscribe to receive our free digital monthly magazine by providing your details below


Cover-5 Modern Athlete Flatten The Curve Challenge