INTRODUCING THE NEW, FUTURE FORWARD UA HOVR™ MACHINA 2
Under Armour in South Africa, recently introduced its new, high tech UA HOVR™ Machina 2 in South Africa. Following the success of the original UA HOVR™ Machina launched in 2020, the new and improved Machina 2 takes run coaching to the next level and comes complete with an embedded chip that allows runners to connect with the UA MapMyRun app to access a bevy of features. These features include Form Coaching, cadence and gait tracking, audio-coaching, interval training and tracking, and more.
Whether you’re looking to knock off a few seconds on your personal best or aiming to attempt your first 5k, the Machina 2 is the perfect running shoe to help you peak your performance. The UA HOVR Machina 2 mixes the speed of a racing shoe with the comfort of a long-distance trainer. Combine that with real-time Form Coaching and you’re equipped with the tools you need to reach your fitness goals for 2021.
The original Machina was designed to be a high-end trainer or entry-level racing shoe and is UA’s first plated shoe. The NEW Machina 2 is Under Armour’s highest cushioned shoe to date. It is a neutral shoe designed for runners who need a balance of flexibility & cushioning. The shoe provides a soft, energy efficient ride with a propulsion plate built in for added springiness.
TOP 3 FACTS ABOUT THE MACHINA 2:
Excellent Energy Return : Cushioning is known to improve running energy, a factor that can make a difference of several minutes when it comes to marathon racing UA HOVR™ foam + mesh Energy Web has been uncaged with more cushioning allowing you get more energy back in every step to help make the last mile your fastest.
Fast function, Soft Feel, Light Weight : What gives the UA HOVR Machina 2 its fast-feeling speed is its propulsion plate, designed to keep the pace quick no matterwhat distance. The 2-pronged carbon-filled Pebax® spring plate helps runners get up on their toes to keep their turnover quick and their transition snappy.
Data Driven Coaching: All of the footwear in Under Armour’s run suite, including the UA HOVR Machina 2, come digitally connected, allowing runners not only to track and analyse their runs, but also to gain unprecedented insight into their running form. All of these features are available with a seamless, easy-to-use connection to MapMyRun, part of the world’s largest digital health and fitness community of 270 million users, all working to make the sport and athlete better. Connect seamlessly with UA Map My Run for personalised coaching based on your pace, cadence, stride length and distance with or without your phone.
The UA HOVR Machina 2 was launched globally in 2021 and is currently available in Under Armour Brand Houses around South Africa at a retail price of R3299.
- Connects to UA MAPMYRUN™: tracks & analyzes your running metrics to help make you a better runner
- UA HOVR™ technology provides ‘zero gravity feel’ to maintain energy return that helps eliminate impact
- Compression mesh Energy Web contains & molds UA HOVR™ foam to give back the energy you put in
- Ultralight 3D spacer mesh upper for increased breathability & ultimate speed
- As your body emits energy, the mineral-infused UA RUSH™ lining absorbs & reflects it back, improving endurance
- External heel counter for added stability & a locked-in feel
- Sprint spike-inspired Pebax® speed plate for increased return & more powerful push-offs
- Carbon rubber pods under the heel deliver greater traction & durability at high-impact strike zones
Your Chance To Win
Then, automatically track all of your runs by linking your UA MapMyRun™ account on FitRankings. If you don’t have the UA MapMyRun™ it can be downloaded by simply scanning the QR code below! You can link your app to Garmin, Suunto, and Apple.
Need Help Training?
Everything you need is in the UA MapMyRun™ app, see below what you can look forward to!
During the UA All Out Mile competition period, go all out and crush your PR from October 1 through October 11.
After completing your UA All Out Mile (you can try more than once), your results will automatically be pulled from UA MapMyRun™ and appear on the FitRankings leader board.
See how you stack up versus runners from around the world.
What’s great about bagging your Mile results is that you can compare with your running buddies and everyone else all over the world. And because we are all about rewarding you, we are offering local SA prizes exclusive to Modern Athlete!
Every week we will be drawing one lucky winner that will win a pair of Connected Under Armour running shoes valued at R3500!
Adding to that one lucky runner that enters the All Out Mile Challenge before the 31st of September will win a full kit experience, Under Armour will kit out the winning runner from head to toe in everything you need to smash that mile!