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Efficiency Improves Performance

Efficiency Improves Performance

11 December 2018 - Carl Lewis, Michael Johnson, Usain Bolt and Eluid Kipchoge… four of the world’s greatest athletes, each with an identifying characteristic that makes them stand out from the crowd. Of ...
Chasing Titles

Chasing Titles

01 March 2018 - Since breaking the magical 10-second barrier in the 100m for the first time on 1 July 2015, Akani Simbine has dipped under 10 seconds on a further 14 occasions. No other athlete in the history of S...
PUMA Reinvents Lacing with IGNITE NETFIT

PUMA Reinvents Lacing with IGNITE NETFIT

19 July 2017 - Continuing in PUMA’s tradition of developing game-changing innovations, the global sports brand recently introduced NETFIT – a unique customisable lacing system that offers infinite per...
School of Speed to Take SA by Storm!

School of Speed to Take SA by Storm!

15 November 2016 - PUMA today launched the School of Speed to develop athletics talent in South Africa by unearthing the fastest young speedsters. The School of Speed is headed by the World’s Fastest Man Usain ...
Athletes Excel in Rio!

Athletes Excel in Rio!

18 August 2016 - Fans at the Olympic Stadium in Rio are in a dream world and have been afforded the chance to see the fastest men in the world in the 100m, 200m, 400m and 800m in the same Olympic Games. 24-year-old...
Puma Disc Launch

Puma Disc Launch

19 March 2016 - Our Modern Athlete correspondent Ciara Picco brings us the experience of rubbing shoulders with the rich and famous while attending the very exclusive Puma Disc Launch in Jamaica!  When l...
Puma Re-introduces Historic Disc

Puma Re-introduces Historic Disc

18 March 2016 - The IGNITE DISC & evoSPEED DISC Spike mark the 25th anniversary of the PUMA DISC laceless closure system, and the world's fastest man, Usain Bolt, will be running in them this year at the R...
Akani Inspired By Bolt

Akani Inspired By Bolt

16 April 2015 - Jamaica’s legendary athlete, Usain Bolt, might just be the inspiration Akani Simbine needs to break ten seconds for the 100 metres. Ever since the South African Championships in Pretoria ...
Lightning Bolt

Lightning Bolt

01 April 2015 - It’s not every day you get to meet the world’s fastest man, so when Puma invited me to New York for the launch of their new Ignite running shoe and the chance to interview multiple worl...